You may have never heard about the the Forth Industrial Revolution (4IR), and some may just thought it was something on sci-fi’s. But web design is facing some of its biggest changes yet, and the pace in which it is going will be increasingly challenging for businesses as consumer demands continue to increase.
AI will affect design faster than people think. It has it’s merits and also dystopian prospects. Ranging from creating a carefree utopian future to mass job losses of human web designers and marketers.
A new consumer relationship
Marketing professionals will be able to use AI for advanced behvioural analysis. Big data will allow marketers to harvest massive amounts of data needed to train the learning algorithms and consumer intelligence, then add AI to the equation then the new possibilities are endless.
Faster decision making
Manipulation of consumer data to creating actual usable information will happen at a faster. No longer will marketers be producing daily or monthly consumer reports to inform decision makers but highly detailed trends will be predicted in moments – and trend will be predicted based on predictions of what other AI marketing systems are using.
Design innovation
Designers will think about the new relationship with consumers and innovation. With a change in the economic landscape, how consumers behave will be different and designers will need to be empathetic to these new demands.
AI will allow designers to produce web site mockups faster than ever and current systems will be optimised with precision and at extremely fast rates to match the needs of the user.
Advanced tools
Advanced web designing tools are offering better services to the users, but learning and using these tools is quite difficult. They are machine friendly and the human web designer faces difficulty while using them. But you can keep up with these advanced world by using inbuilt website and predesigned website by making some changes in their functionality with the help of these tools.
Carrier opportunities
The companies are replacing their human resources with AI. This replacement is decreasing the job opportunities for human web designers. It is thought that Fourth Industrial Revolution will increase competition between the humans and new technologies. They are competing with each other for grabbing the jobs and proving themselves best from each other. But opportunities rise as web designers are utilising the technology to enhance their abilities and output.
Increased need of training
The impact of the Fourth Industrial Revolution had increased the need for training for the web designer for maintaining their position in the industry. The companies are investing more in the advanced tool training of their employees so that they can meet the advanced requirements of customers regarding web designing.
Our thoughts?
This revolution offers new territory to all fields of industries in which technologies are used. Businesses are investing more time and money in staying ahead of the game. So be prepared for big changes in the way people work and business. But do we think that AI will replace designers just yet? With new opportunities and ways of working in digital. We think not, at least just yet.
Get in touch with Shores Digital today and see what we can do for you!